Emil Ruder
I choose these four works by Emil Ruder because I think that they are all very diverse, but are all still his style. He works well with images, as well as type. He work also has a lot of dimension, and he creates that dimension with just type and hierarchy. His designs are never overpowering, but many times minimalistic; very clean and beautiful.
Bob Noorda
Bob Noorda has made his name known in the graphics world for his logo design as well as other graphics. His branding is very clean and professional, and his other graphic work is as well, but much more abstract. he works with image as well as type and plays with shapes. His use of color is often sparing, with more pops of color than color schemes.
Gregory Vines
Gregory Vines' designs use a lot of color and abstraction. There is movement in many of his designs with his use of lines and shapes. He has a great balance of image and type within his designs. He does not have a strictly organic or geometric style, rather a mix of both. His designs have a very modern vibe, because of the way he uses the color in his designs, then layers type within the images.
Massimo Vignelli
Massimo Vignelli is known for his product design just as well as his visual graphic design. He has done famous branding, such as the Bloomingdales example and many packaging projects. His designs, in every aspect, feel very modern.
Paul Rand
Paul Rand is one of the most famous graphic designers around the world. He is most famous for his branding. He has done many world-wide brands, such as UPS and IBM examples. Most of his well-known designs are advertising or branding, in which almost all are very type and geometric based.
Wolfgang Weingart
Wolfgang Weingart's design are very eccentric to say the least. the are very image based, working in the the text, with many layers and collages. His designs are very busy, often with several different images layered to make his master design.
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